David Buckingham

Studying media representations means looking at: Realism: Is this text intended to be realistic? Why do some texts seem more realistic than others? Telling the truth: How do media claim to tell the truth about the world? Presence and absence: What is included and excluded from the media world? Bias and objectivity: Do media texts support particular views about the world? Do they use moral or political values? Stereotyping: How do media represent particular social groups? Are those representations accurate? Interpretations: Why do audiences accept some media representations as true, or reject others as false? Influences: Do media representations affect our views of particular social groups or issues?